Extend Your Tourism Season

As money becomes tighter, many families are taking shorter holidays and that results in a very compressed season. Whereas many destinations used to experience the biggest inflows on the 16th, the major inflows can now really be felt from around 20 December.

Kechi & Her Story

When aircraft crash survivor, Kechi, performs on America’s Got Talent there is a stark realisation for us as viewers, and for her as the performer, regarding the audience response.

Be Media Savvy

The front page screamed out with a super negative front-page headline about how much hosting the World Championship Sports Event would cost the ratepayers of the city.

Losing Events & Festivals

The town’s Tourism Board members had each planned their attack for the meeting. Their destination had just lost the right to being the starting point for a major international mountain bike event and they were not happy.

The Full Eclipse & You

The recent eclipse in America was quite a big deal. A friend went to a special stargazing gathering the night before. Hundreds of enthusiasts had gathered with their telescopes of all shapes and sizes.

Madiba for Tourism

A few weeks ago I wrote this paragraph in my blog. It came from the fact that 95% of entrepreneurs have not looked at their business vision for more than a year. Half of those don’t have a vision. I promised you more on vision and communication, so here goes (after you read the paragraph).

The Busy Have No Vision

Thirty delegates looked expectantly as they sought an immediate solution to the average performances of their businesses. They were searching for that golden bullet, the aha moment, that would result in overnight success. I asked them the same first question that I do that all of my workshops. ‘Who has looked at their business Vision in the last week?’ One hand went up. ‘In the last month?’ No hands. ‘The last six months?’ No hands. ‘In the last year?’ No hands.